Google has tied its in-store coupon project to Google Ads, brings consumers searching for specific products to checkout.

Local radio will benefit from an election-year surge in political advertising, capturing $271.1 million of the total $9.7 billion spend, according to BIA Advisory Services, Inside Radio reports. In ...

X introduced a set of AI tools called X Lift inside X during Advertising Week New York, Net Influencer reports. The new tools will allow first-time advertisers on X to turn a website URL into a ...

Spotify has renewed its connection with podcaster Joe Rogan, signing a multi-year deal for licensing rights and ad sales, The Wall Street Journal reports. The new agreement is similar to Rogan’s prior ...

Heidi O'Neill hires new talent from Walmart and Athleta, aiming to boost product innovation and overhaul brand marketing.

Air France-KLM is now flying with Sequence Events on a regular basis. The shop has been named U.S. experiential agency of ...

Omnicom Media is using Rembrand’s VISTA technology in an effort to make in-content advertising easier to plan and buy, Content Grip reports. VISTA uses AI to identify scenes where brands can be ...

Best Buy Ads is expanding its advertising reach through a partnership with LG Ad Solutions, Trading View reports. The arrangement will provide advertisers with access to LG’s connected TV inventory, ...

PubX, a firm that provides agent-to-agent infrastructure for advertising, has acquired Compliant, a firm focused on media quality and governance, Dealroom reports. The company has also raised $5 ...

Pennsylvania has joined a small number of states that have passed bills containing AI disclosure requirements for advertisers, the state’s Pasenate site reports. The bi-partisan legislation authored ...

Google will partner with Unity Software to develop an AI-powered gaming platform that will guide creators to better ...