NYC dad Ernest Baker wanted to make magic happen for his five-year-old daughter Frances this Christmas. And all his doe-eyed darling wanted was the spellbinding, mist-making Magic Mixies Magic ...

Laurie Schacht, chief toy officer for the Toy Insider, joins TODAY with Hoda & Jenna to reveal this year’s hottest toys, including bumper cars from Walmart, a kid-size exercise bike, a children’s ...

WildBrain CPLG has partnered with Moose Toys to handle representation of the toy company’s Magic Mixies Magic Cauldron brand and its planned line extensions. Through the deal, WildBrain CPLG will ...

Since time immemorial, toy trends have been informing what will be the hottest holiday gift every year. From Cabbage Patch Kids to Beanie Babies to the infamous Tickle Me Elmo craze, there's always ...

Add articles to your saved list and come back to them any time. It takes around 10 minutes of hocus pocus – combining water, powders, feathers and glitter in a plastic cauldron – to make the small, ...

For kids, the thought of performing real magic and creating their own cuddly, furry friend is a dream. With potions, cauldrons and spell books the new Magic Mixies range from Moose Toys is bound to be ...

Supply chain backlogs are making it hard to get some top holiday gifts, including the Magic Mixies Cauldron. Parents are turning to third parties, where the toy is selling for well over $100.

An interactive plush Labradoodle puppy with a smart collar and a “magical cauldron” that allows children to brew up furry pets from a mixture of ingredients are among this season’s most-sought-after ...

For kids, the thought of performing real magic and creating their own cuddly, furry friend is a dream. With potions, cauldrons and spell books the new Magic Mixies range from Moose Toys is bound to be ...