Managing Google Shopping campaigns is both an art and a science. Even with the most refined strategies and detailed data, performance fluctuations can happen – and when they do, they often leave ...

This in-depth post covers every detail of managing Google Shopping for brands that have only one of each product and how to find success. Google Shopping is a Google Ads product that allows ...

Amazon restarted spending on Google Shopping ads across its international domains, exactly one month after abruptly pausing them – a move that now looks like a deliberate marketing test. The details: ...

Amazon has reportedly exited the Google shopping auction after gradually scaling back over the past year, according to multiple online sources. Josh Duggan, co-founder of e-commerce and paid media ...

Amazon has abruptly exited Google Shopping ad auctions, a move with significant implications for Alphabet’s ad revenue and retail advertisers worldwide. Mike Ryan, Head of Ecommerce Insights at SMEC, ...