Sean Shea is a philanthropist, TEDx speaker and founder and CEO of ViB, a company that generates quality leads for B2B companies globally. Email marketing isn’t dead at all, but now more than ever, ...

The pace of innovation in B2B marketing has never been faster. New digital platforms and advancements in AI and other ...

Done well, email marketing delivers three times the ROI of social. So, how do you switch your email campaigns up to this level of performance and ROI? So, how do you switch your email campaigns up to ...

Dublin, Aug. 26, 2024 (GLOBE NEWSWIRE) -- The "How Can B2B Marketers Take Advantage of AI in Email Marketing" report has been added to ResearchAndMarkets.com's offering. E-mail marketing is a highly ...

Cat videos might not boost B2B engagement, but compelling content about your brand or service will. The long predicted explosion of interactive email has finally taken off—thanks, in large part, to ...

Of course, you can also subscribe to the Marketing Smarts podcast in iTunes or via RSS and never miss an episode. This episode brought to you by MarketingProfs B2B Forum. Join 450+ of today's smartest ...

Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B ...

Email is still an invaluable asset to marketers; however, only 30% of B2B marketers are using email marketing as their primary lead generation tactic, according to a study by Pardot. Rather, in ...

When looking for B2B marketing tips, email marketing does occasional come up. However, the impact of email marketing cannot be overstated. Which isn’t exactly old news—but a recent report published by ...

For any B2B company taking a serious look at email technology for the first time, what will become clear very quickly is that this business service sector has seen rapid growth and development. No ...