Heinz just tapped a pitch from a fictional ad agency to help devise a very real ad campaign. The condiment-maker, part of the Kraft Heinz company, recently launched a small promotional salvo that ...

“Mad Men” capped its seven-season run on Sunday night with a tantalizing development. Meditating atop a hill in California, Don Draper appeared to find inspiration for creating Coca-Cola’s 1971 ...

PITTSBURGH (KDKA) -- Think ketchup, you think Heinz. And that's exactly the word association fictional ad man Don Draper once pitched to Heinz executives in an episode from the TV series "Mad Men," ...

In the final moments in the series finale of Mad Men, fans were shown a classic Coca-Cola ad that is legendary in the advertising world. While there is plenty of debate surrounding the show’s plot -- ...

Sounds like the Coca-Cola Company would like to buy Don Draper a Coke right about now. The soft drink supplier has offered its reaction to AMC’s “Mad Men” series finale, which used the company’s ...

A few weeks ago, the “Mad Men” marketing department sparked some controversy when some overly sensitive types unfamiliar with “Mad Men” imagery got up in arms because the billboard campaign — which ...

"I did hear rumblings of people talking about the ad being corny. It's a little bit disturbing to me, that cynicism. I'm not saying advertising's not corny, but I'm saying that the people who find ...

Last Sunday's series finale of "Mad Men" set off a firestorm of debate -- did Don create that Coca-Cola ad? What does it mean? Why was it used? -- and creator Matthew Weiner has revealed some answers.

All our ads were available, many in art-director annual collections. My memoir, Marching Up Madison Avenue, was also in print [and contained] a lengthy chapter on the history of London Fog and its ...

The ad tech industry faces serious challenges. MAD Network, a new ad tech platform built by MadHive, is working to solve them using blockchain technology. Built by a team of entrepreneurs with ...

Last night, Mad Men ended its run by implying that protagonist Don Draper had a hand in Coca-Cola's famed 1971 "I'd Like to Buy the World a Coke" ad, which posited that sharing a sugary beverage with ...